Protecting your Meta Business account from hackers

Reports indicate that one-third of businesses will experience a hack at some point, with an alarming 1.4 billion social media accounts being compromised each month - a figure that continues to rise as more users join online platforms.  The consequences can be devastating, from financial loss to irreparable reputational damage. 

As cyber threats grow, it’s more important than ever for businesses to protect their valuable information. By implementing simple yet effective security measures and maintaining vigilance, companies can safeguard their digital assets and defend against the increasing threat of online hacking.

WHAT DOES A META HACK LOOK LIKE?

Stay alert when receiving any notifications or messages regarding your Meta account. Genuine messages from Facebook or Instagram will always come through official emails or notifications. Keep an eye out for strange spellings or suspicious characters. If something feels off, trust your gut.

Hackers often exploit the weaker personal accounts linked to business profiles. Admins with access to business pages are prime targets, as attackers find vulnerabilities in their personal Facebook accounts to infiltrate company profiles.

By doing so, hackers can bypass the robust security measures that businesses put in place. Common tactics include sending malicious messages to personal accounts or directly to the page. Once someone clicks a suspicious link or follows dubious instructions, like resetting a password, the hacker gains access to both the personal and business accounts. They quickly remove other admins, change passwords, and run spam ads, leading to huge, unauthorised ad spend.

Unfortunately, the process of recovering hacked Meta accounts is far from straightforward. Many businesses struggle to regain control after losing access to their Facebook Business accounts, underscoring the importance of proactive security measures.

So, how prepared is your business for a potential cyber attack? 

If you’re uncertain, don’t worry - you’re in the right place. Continue reading to discover the essential steps you can take to safeguard your business account and ensure your online security is up to the challenge.

WHAT YOU CAN DO TO PROTECT YOUR BUSINESS

Enable Two-Factor Authentication

Two-factor authentication (2FA), also known as multi-factor authentication (MFA), adds an essential layer of security to your personal and business accounts. With 2FA, users must provide a one-time passcode from the authentication app installed on their trusted device before gaining access. 

Enable Login Alerts

Stay one step ahead by setting up login alerts. These notifications are triggered whenever someone attempts to access your account from an unrecognised device. You’ll receive details about the device, giving you an instant heads-up if something suspicious is happening, and allowing you to take quick action before any damage is done.

Update and Diversify Your Passwords

It’s essential to regularly change your passwords and avoid using the same password across multiple platforms. While it may seem straightforward, this practice significantly enhances your security by making it much more difficult for hackers to gain access to all your accounts.

To manage the complexity of multiple passwords, consider using a password manager on a trusted device. These tools securely store and generate strong, unique passwords for each platform, ensuring your accounts remain protected against potential breaches.

Regularly Review Access to Your Assets

As your business evolves, various partners and agencies may require access to your Meta business account for tasks like posting, scheduling, or ad management. It's essential to conduct regular audits of who has access to these accounts. 

By consistently reviewing user permissions, you can identify and remove any individuals who no longer need access, ensuring that only authorised personnel are involved in your digital operations. This proactive approach not only enhances your security but also minimises the risk of unauthorised changes or data breaches.

Report Fake or Spam Accounts

If you suspect that someone has created an account impersonating you, your business, or someone you know, take action and file a report. Reporting these incidents is essential for bolstering cybersecurity and preventing further damage from hackers. 

CONCLUSION

In an era where cyber threats are becoming increasingly sophisticated, the onus is on businesses of all sizes to prioritise their online security. The repercussions of inaction can be significant, ranging from financial loss to damage to your brand's reputation. Don’t wait for a breach to occur, take the necessary steps now to fortify your defences.

At Driven by Digital, we specialise in helping businesses establish and maintain comprehensive cybersecurity strategies. If you need expert assistance in adapting digital defences, don’t hesitate to reach out to us.